Hong Kong Classic Film Themed NFT Collectible Cryptychs Will Be Launched In June

Internationally acclaimed photographer Wing Shya is chief creative director

Beam+ Lab recently partnered with Mei Ah Entertainment Group to release the classic movie-themed Non-Fungible Token (NFT) collectible Cryptychs.

NFT collectibles were created based on Hong Kong films exclusively licensed by Mei Ah Entertainment Group, a Hong Kong-based entertainment and distribution company that holds the largest number of copyrights and licensing rights. intellectual property for classic Hong Kong films, with an extensive library of over 600 films, such as The Silent War, The Grandmaster and See You Tomorrow.

Cryptyques aims to create an emotional connection with people through NFT products and set the tone for Web3 era entertainment, fostering a community for moviegoers, industry leaders, collectors and artists with a hybrid online and offline engagement. Members can participate in a wide range of community-exclusive activities such as film screenings, tours of film sets, talks and panel discussions, early access to film premieres and film festivals.

Cryptychs is curated and directed by acclaimed Hong Kong-based photographer and director, Wing Shya, in conjunction with a Hollywood production team who have featured in such productions as X-Men and Transformers.

The team uses 3D animated production techniques to recreate classic moments from Hong Kong films. Since 1997, Shya has been appointed photographer and graphic designer by director Wong Kar-wai. They began collaborating with Wong on the films Happy Together, In the Mood for Love, Eros and 2046.

Shya was also the first photographer to hold a solo exhibition at the Mori Art Museum in Roppongi Hills, Japan.

NFT “Desire” Series Trailer

“Cryptychs” is launched by Beam+ Lab, a Web3 art transformation hub breathing new life into traditional IPs with technology that redefines entertainment. Since its inception, Beam+ Lab has garnered remarkable attention from international investors and has raised over $2.2 million for its seed funding, with lead investors including Edvance International and Mei Ah Capital Holdings, and crypto firms such as Avatar with the Avalanche Asia Star Fund, SNZ, Amino Capital and M77 Ventures.

The first drop of the Cryptques NFT “Desire” series will be hit in June 2022. “Desire” is a collection of five NFT sets, four of which will be randomly available in June 2022 on the official Cryptques website cryptyques.com, and the last to be auctioned as an exclusive and unique NFT. Among all NFTs, a certain percentage will receive an airdrop, so stay tuned.

The first series will focus on the seven emotions: desire, fury, fear, joy, bitterness, disgust and love. Each of the seven emotions is an NFT collection derived and reinterpreted from one of Mei Ah Entertainment Group’s films. Beginning with the emotion of desire, each subsequent drop encapsulates human emotion represented as a fragment of lost memory.

The first drop is a collection of 1,320 NFTs depicting scenes from classic 1980s Hong Kong films that reflect longing. They have been recreated as 3D animated music videos by Shya and an internationally acclaimed Hollywood production team.

“Desire” NFT Nomad

With Leslie Cheung and Kent Tong

Wing Shya, Creative Director of Cryptques, said, “Hong Kong’s film industry rests on the deep foundations laid by its predecessors, who believed strongly in exploring uncharted territories. Like those who laid the foundations for us, we are ready to chart a new course for future generations. Cryptques dives deep into another technological step that improves the art of cinematography – reinventing an art form all over again – that we are proud of.

James Li, CEO of Beam+ Lab, added, “Beam+ Lab is an art transformation center with a mission to build community through art and blockchain. Our inaugural project Cryptques is an NFT collection that uses classic Hong Kong films as a key medium to connect people and generations with emotions and feelings. It is created to challenge entertainment industry standards by setting the tone for entertainment in the age of Web3. Through the partnership with Mei Ah Entertainment Group, we hope to once again shed light on the golden age of classic Hong Kong films on the international stage, through a new community.

To learn more about offers, membership program and whitelisting opportunities, join and follow Cryptques official Discord and social media platforms for the latest updates.

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