I have a love-hate relationship with mascara. As someone with tight lashes, I find it very challenging to keep them from drooping by noon. That’s why I’m constantly testing the latest formulas in search of a solution to my flat lash woes. The latest product to land in my makeup bag is Thrive Causemetics Liquid Lash Extensions Mascara — a formula so popular it sells a whopping five tubes per minute. Not to mention, it’s award-winning, earning our red seal of approval as a 2020 Allure Best of Beauty winner.
Finding a mascara that makes me feel as confident as I did when I got my lash extensions is a dream of mine, so you can bet this mascara—and the fact that it says “liquid lash extensions” in the name—piqued my interest. I tested it for a week to see if it was worth the hype. I’ll break down everything you need to know ahead of time, including what makes it special, what’s in it, and most importantly, whether you need it in your beauty routine.
In this story:
Thrive Causemetics Mascara: An Overview
Thrive Causemetics mascara has been around for half a decade — since May 2017, to be exact — and its popularity remains steady. What sets it apart from the literally hundreds of other mascaras on the market is, first, its tube mascara formula, which contains polymers that coat each individual lash and lengthen it. Another is its ability to create the look of eyelash extensions at a fraction of the cost. You might be surprised by its short and thick bristles. I also thought, “How could this possibly lengthen my lashes?” Spoiler alert: It works.
Composition and composition
Reviewed by cosmetic chemist Krupa Koestline
According to cosmetic chemist Krupa Koestline, the mascara’s ingredient list does not contain anything that customers should be wary of. She even goes so far as to call the formula’s preservation system “very cool.” Why? Because it uses pulsatilla koreana extract and usnea barbata extract, natural preservatives scientifically proven to keep mascara safe from bacteria and fungi that can potentially cause eye infections, she says.
Like me, he also appreciates its tubular and volume formula. “Traditional mascaras are a mixture of pigments and thickeners—such as waxes, oils, and emollients—and a non-tubular polymer,” she explains. But in this formulation, “castor oil, shea butter, and carnauba wax help plump and volumize lashes while conditioning them so they’re not dry and brittle.”
The key ingredients in Thrive Causemetics Mascara are glycerin (a humectant), sodium hyaluronate (a form of hyaluronic acid and a humectant), shea butter (an emollient), castor oil (an antibacterial substance with humectants) and panthenol. (strengthening vitamin B). It meets this formula Lure Pure standard.
How I tested it
Since I work full time from home, I keep my makeup really simple. Most days, I just apply a little bit of tinted moisturizer, under eye concealer, and cream blush and put the most energy into my lashes. I used Thrive Causemetics before testing the mascara A glossier Lash Slick, a tube mascara that gently but effectively defines and lengthens lashes. Similar to the Thrive formula, the brand prides itself on creating “children’s eyelash extensions.” I definitely have a type.